In this episode, we sit down with Meraj Hasan and Sagnik Banik, two leaders operating at the intersection of brand strategy, global markets, and modern business leadership.
Meraj Hasan is a Marketing & Brand Strategy Leader with experience across the GCC, Africa, and Asia-Pacific, having worked with some of the world’s most recognized organizations including DIFC, Unilever, P&G, Reckitt, Reliance Jio, and Tata Sky. He is also the author of two Amazon bestsellers and an experienced music journalist, bringing a unique perspective on storytelling, brand building, and cultural influence in global markets.
Joining him is Sagnik Banik, Managing Director at Ajanta Shoes and Founder of Impakto, a leader focused on modernizing business operations while building forward-looking consumer brands. Through his leadership in both manufacturing and entrepreneurship, Sagnik represents the new generation of founders balancing legacy industries with innovation.
Together, Meraj and Sagnik share insights on how brand strategy, leadership, and global market thinking shape modern businesses across emerging and established economies.
This conversation explores how companies scale brands across continents, how storytelling drives market positioning, and what leaders must understand to build businesses that remain relevant in rapidly evolving global markets.
In this episode, you’ll discover:
• How global brands build influence across GCC, Africa, and Asia-Pacific
• Lessons from working with companies like Unilever, P&G, and Reliance Jio
• The role of storytelling in modern brand strategy
• How traditional industries evolve through entrepreneurial leadership
• What business leaders must understand about global market dynamics
• How brand authority, leadership, and innovation intersect in modern business
Whether you are a startup founder, marketing leader, entrepreneur, or investor, this conversation provides valuable insights into global brand strategy, leadership thinking, and the evolving business landscape across international markets.
🎧 Listen now to learn how brand strategy, leadership, and global market thinking shape modern businesses.
🎙 Host
Sugira Rubasha
Founder, ETS Rubasha Media | Global Communication Strategist
LinkedIn:
https://www.linkedin.com/in/sugira-rubasha-206a24231/
🎧 Guests
Meraj Hasan
Marketing & Brand Strategy Leader | GCC, Africa & Asia-Pacific
DIFC, Unilever, P&G, Reckitt, Reliance Jio, Tata Sky
Author of 2 Amazon Bestsellers | Music Journalist
LinkedIn:
https://www.linkedin.com/in/meraj-hasan/
Sagnik Banik
Managing Director, Ajanta Shoes | Founder, Impakto
LinkedIn:
https://www.linkedin.com/in/sagnik-banik-592495180/
🔗 Work With ETS Rubasha Media
Website:
https://rubashamedia.com/
ETS Rubasha Media helps leaders, entrepreneurs, and keynote speakers build powerful personal brands, podcasts, and thought leadership platforms that convert attention into trust, authority, and revenue.
Sugira Rubasha is globally recognized for transforming how leaders communicate—helping them speak with precision, confidence, and psychological authority in today’s competitive marketplace. His frameworks have helped entrepreneurs across the U.S., Australia, Africa, and the Middle East close larger deals, attract premium clients, and build long-term trust.
📞 Book a Discovery Call:
https://rubashamedia.com/
🎤 Book a Keynote Speaker Strategy Session:
https://calendly.com/sugirarubasha/
Legacy is always greater than currency.
Secure your Personal Brand & Keynote Speaker Audit and align into the next CEO cohort:
https://buy.stripe.com/7sY3cwgmX7Nnaq
Once booked, you’ll receive a custom 12-month roadmap to build credibility, influence, and measurable ROI.
Hope you enjoy!